Eating healthy and getting fit seem to be the mantra these days. After all, former First Lady Michelle Obama has made childhood obesity a priority with her “Lets Move” campaign. Plus, the diet industry isn’t showing any signs of slowing down with Americans spending more than $60 billion annually, according to U.S. News and World Report.
Despite that, obesity continues to plague the U.S. and remains a serious health concern for the country. Underscoring this point is that, according to the Center for Disease control and Prevention, more that one-third of 78.6 million U.S. adults are obese, and in 2008, the last year that numbers were reported, cost the U.S. $147 billion in annual medical costs.
For those looking to lose a little or a lot of weight, choosing between lifestyle products that assist weight management can seem daunting.
“With so many products that assist in weight management to choose from, it’s difficult to know which ones will work”, said Simon St.Ledger, managing director of Rapid Nutrition, producer of U.S-made natural and organic health care supplement brands SystemLS that have seen huge success in Australia. “This is why we are so focused on being our customers’ first choice for their health and well-being needs, and establishing that there are companies that make choice products.”
SystemLS was developed by Leisa St.ledger – former police officer and busy mother of three who wanted a product she could trust and use herself. As a result SystemLS was created on the back of its proven science-based supplements, SystemLS, that are now being sold in Australia’s leading retailers, but will soon be available worldwide – including in the U.S. Rapid Nutrition is now rolling out its successful SystemLS brand across 500 GNC stores in North America and the GNC.com website.
“GNC leads the way in natural health and wellness and product innovation, so this rollout is a testament to the strength of the SystemLS brand and product line, said St. Ledger. We are proud that our quality aligns with GNCs philosophy of wellness, safety and innovation.
In addition, the company is providing free access to its online fitness streaming service called ‘Diced by SystemLS’ with world-class trainers and classes for anytime streaming. Diced by SystemLS is hosted by Luke Istomin, founder of F45 Training and celebrity trainer to Hugh Jackman, Leonardo DiCaprio, Nicole Kidman, Ricky Martin and homegrown Australian favourites The Veronicas, supermodel Nicole Trunfio and more. Diced by SystemLS is one of leading and fastest growing on demand fitness and nutrition programs in the Asia Pacific region and has customers in 54 countries.
As part of the GNC rollout, Rapid Nutrition is offering free online fitness streaming, valued at $59.95, for new customers. The company’s SystemLS brand includes a variety of high-quality protein shakes, bars, vitamins and more with natural and organic ingredients designed to support wellness, weight loss and a healthy lifestyle. The products will be available in GNC stores in August.
“We are well-positioned to help more people tackle the challenge of weight management with a system that works,” said St.Ledger.